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This unit plan is included in the Digital & Social Media Marketing Course & Bundle- Full Year (TURNKEY)
Unit can be taught in the classroom or online
Google, Windows, & Mac-friendly!
All documents are editable to meet your classroom needs.
Included:
Unit Plan
PowerPoint
Student Graphic Organizer
SEO Keywords Activity
Importance of Digital Analytics Activity
SEO & Analytics Infographic Project
Unit Review Game
Unit Test & Answer Key
Product Details:
This unit plan is created to be a unit covering search engine optimization and digital analytics for grades 7-12. It reviews the basics principles of SEO & digital analytics and how it helps businesses. Along with covering topics such as types of digital analytics, traffic, conversions, engagement, and click-through rates. Students also gain knowledge of how these areas help keep consumers satisfied and engaged with the business. During this unit, students will be involved in engaging activities to gain additional knowledge of SEO and Digital analytics, along with creating an infographic over the information they have learned.
This unit is infused with technology and real-world application and is designed to be engaging and rigorous. It is the perfect unit for any business class.
This unit plan is conducted through lectures, engaging activities, group-paced instruction, and discussion. Assignments range from a mix of daily assignments, time, projects graded on effort/attempt, overall appearance, completion of given requirements, and unit test.
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Terms of Use:
Created by Tech Twins, LLC ©
The purchase of this product is for single classroom use by the purchaser only. It is a violation for individuals, schools, and districts to redistribute, edit, sell or post this item on the internet or to other individuals. Additional licenses are available for purchase.
Product names, logos, brands, and other trademarks featured or referred to within this lesson are the property of their respective trademark holders. These trademark holders are not affiliated with Tech Twins, LLC. They do not sponsor or endorse the contents, materials, or processes discussed within this lesson.
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