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This unit plan is included in the Digital & Social Media Marketing Course & Bundle- Full Year (TURNKEY)
Unit can be taught in the classroom or online
Google, Windows, & Mac-friendly!
All documents are editable to meet your classroom needs.
Product Details:
This unit plan is created to be a review unit of digital advertising and content marketing for grades 7-12. It reviews the different types and forms of advertising, advertising metrics, best practices, and why it's essential for businesses. Along with covering the types of content marketing, its purpose, and the best marketing tools available. During this unit, students will also complete a few activities to dig deeper by researching and reflecting on digital advertising and content marketing examples. Students will also create content marketing for the school and present their work to the class. This unit is the perfect unit for any business that wants to cover or review the basic principles of marketing.
This unit is infused with technology and real-world application and is designed to be engaging and rigorous. It is the perfect unit for any business class.
This unit plan is conducted through lectures, engaging activities, group-paced instruction, and discussion. Assignments range from a mix of daily assignments, time, projects graded on effort/attempt, overall appearance, completion of given requirements, and unit test.
Included:
Unit Plan
PowerPoint
Student Graphic Organizer
Digital Ads Reflection Activity
Content Marketing Review Activity
Content Marketing Advertising Project
Unit Review Game
Unit Test & Answer Key
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